First thing I want to mention is that it's amazing the imagery that a simple sniff of suntan lotion can conjure up. Just a tiny whiff of the coconut can instantly produce grainy sand between your toes, transistor radios, and salty air. And if one is really lucky, one might hear the repetitive crash of the surf, or even the sounds of shrieks of a roller coaster nearby on the boardwalk.
If your suntan lotion fantasy is lucky enough to include said boardwalk then your memories could be brimming with cliche beach snapshots. That nearby boardwalk represents distant fun, and heady sugary smells that hang in the air like a sweet dense cloud. The clickety-clack of the roller coaster on the wooden tracks or the piped organ music from some cheap ride can be heard in the air.
Lost in thought, I suddenly looked down at my watch. Running late, I put the cap back on the Hawaiian Tropic lotion and made my way towards the front of the store.